Co-founder Stewart Kenny is central to the film’s account of the betting giant’s rise.
The hit
Paddy Power’s rise is becoming a feature film, Variety reports, made by Irish production firm Playhouse Studios. It is based on Aaron Rogan’s book on the company, & tells co-founder Stewart Kenny’s rise via Paddy Power’s advertising, according to the report.
Why it matters
Kenny has since become a vocal critic of the gambling industry he helped build. The film’s synopsis says a few chancers ended up “destroying hundreds of thousands of people’s lives forever”. Many in the sector will be intrigued to see how the film plays out, according to SBC News.
The record
| Source book | “Punters: How Paddy Power Bet Billions and Changed Gambling Forever” (2021, Aaron Rogan) |
|---|---|
| Cast | Brian Gleeson, Colm Meaney, Alex Murphy & Aidan Gillen (reported) |
| Director | Matt Lipsey, director of Ted Lasso episodes |
| Flutter market cap | over $14bn on the New York Stock Exchange |
| Flutter footprint | active in around 100 countries |
| Key dates | Paddy Power-Betfair merger (2015); FanDuel acquisition (2018); renamed Flutter Entertainment (2020) |
What happens next
No release date has been set. Watch for Playhouse Studios & Variety for casting confirmation & a production timeline.
Sources: Paddy Power’s origin story to be put onto the big screens
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