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BUSINESS 60-second read

Kalshi odds join CBS News midterm election coverage

Published: 1 min read
A glass office tower at dusk seen from below, city lights reflected in the glass.

Kalshi’s Texas Senate contract alone has traded millions in volume, according to Yogonet.

The hit

Kalshi will feed its real-time election contract data into CBS News’s midterm coverage, according to Yogonet. CBS will blend the data with its own ‘Battleground Tracking’ data, as control of both the House & Senate hangs in the balance. The deal adds CBS to Kalshi’s growing list of media partners.

Why it matters

For bettors & bookmakers, mainstream distribution matters more than any single contract price. A CBS slot normalises prediction markets as an election indicator rather than a novelty. It also raises the stakes on accuracy: a bad call aired on network news is a bigger reputational risk than one buried in an app.

The record

Texas Senate race volume $16.43m traded on Kalshi, Talerico given 62% chance over Paxton
Maine Senate race volume $10,908,286 traded on Kalshi, Jackson given 59% chance over Collins
House control odds Democrats given 91% chance (Kalshi)
Senate control odds Democrats given 63% chance (Kalshi)
Existing Kalshi media partners CNBC, The Associated Press, Fox News Media

What happens next

Election Day is roughly 30 days away. Watch whether Kalshi’s Texas & Maine Senate odds keep moving as CBS airs the data through the campaign’s final stretch.

Sources: Kalshi brings prediction market data to CBS News’ midterm coverage

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